Linkedin Instagram Facebook
Get Started
Get Started

The Race to Agentic AI: What It Means for Your Business

in Best Practices, Tools
Nieto Technologies The Race to Agentic AI_ What It Means for Your Business

Tech News: Big Companies Are Racing Toward “Agentic” AI — What It Means for Your Business

This week, a couple of major announcements are signaling where the tech world is heading — and more importantly, how the tools your business relies on will change.

The Shift From Chatbots to AI Agents

For years, we’ve been told that chatbots and AI assistants would transform how businesses operate. Last week made it clear: the focus has shifted. It’s no longer about having a conversation with AI — it’s about getting AI to do things for you.

Amazon revealed internal documents showing a project called Moonraker, which aims to upgrade Alexa so it can handle multi-step tasks from a single request. Think: “Book me a ride and text my friend” — done, without jumping between apps. Amazon projects over $100 million in GPU costs for this effort alone this year.

Meanwhile, Google rolled out Video Remix in Google Photos, an AI video editing tool running on its Gemini Omni model that lets users add cinematic relighting, custom backgrounds, and artistic effects to their videos with a few taps. It’s rolling out to Google AI Plus, Pro, and Ultra subscribers starting today.

And Meta launched Muse Image, an AI image generation tool now powering Instagram, Facebook, WhatsApp, and the Meta AI app — letting users create photos by tagging others in prompts, redesign rooms from Marketplace listings, or draw changes directly on top of existing images.

What This Means for Small Businesses

Here’s the practical takeaway: the tools you use every day are about to get smarter, faster, and cheaper.

When Amazon, Google, and Meta pour hundreds of millions into making their AI more “agentic” — able to reason through tasks and execute them step-by-step — that technology trickles down. It’s not just about luxury features for tech enthusiasts. It means:

  1. Your existing tools will become more capable. The same AI backbone powering these big platforms is being integrated into the CRM, accounting, and communication tools your business already uses. Watch for upgrades in software you use daily — email drafting, data entry, customer follow-ups could all get a significant boost.
  2. Video content just got a lot easier. Google’s Video Remix announcement is a preview of what’s coming: AI-powered video editing that used to require expensive software and hours of work will become accessible through tools your business already uses. If your marketing relies on social media content, this matters.
  3. Cost-conscious AI adoption is the new standard. Amazon’s own internal documents show executives questioning whether Moonraker is worth the cost — and seriously discussing scaling it back. That tells you something important: the industry has moved past the “AI at any price” phase. The companies that survive will be the ones delivering real productivity gains, not just hype.
  4. Expect faster rollouts of AI features. When these giants are racing each other on agentic AI (and they clearly are), the pace of innovation accelerates across the board. Features that might have taken years to trickle down to small-business tools could arrive much sooner.

What You Should Do Now

You don’t need to buy into everything. But it’s worth:

  • Checking your existing software for AI upgrades. Tools you’re already paying for are likely getting smarter versions soon. Ask your vendors what’s coming.
  • Testing AI video and image tools now. Google’s Video Remix and Meta’s Muse are early examples. Experiment before your industry’s competitors do.
  • Keeping an eye on pricing. The cost-conscious reckoning happening at Amazon and other major players could lead to more competitive AI tool pricing — and fewer expensive “enterprise-only” features.

The bottom line

The race for agentic AI isn’t just a Silicon Valley story. It’s about making the tools you already use significantly more capable, while simultaneously putting upward pressure on costs that could benefit your bottom line if you’re watching.

Stay curious, stay practical.

Got questions? Contact Nieto Technology to learn how AI can streamline your operations, improve efficiency, and support your business goals. We’ll help you cut through the hype and recommend solutions that deliver real value.

—

Sources: Business Insider (Amazon Moonraker), The Verge (Google Photos Video Remix, Meta Muse Image), TechCrunch (General Intuition agentic AI).